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TRAI   (Press Release No. 198/2012)

Dear Valued Customer,

Greetings from GEETA AD SOLUTIONS,

     This mail is to inform you that SMS prices on all routes (transactional & promotional) are hiked. The new price will be with effect 
from tomorrow morning as all the Telecom Operators in India together decided to hike the price.
     This is a result of operators imposing a termination charge for accepting and delivering the SMS on their networks. This will result
 in the market price of SMS'es going up by 10 to 15 times than the earlier rates. We are already bearing the cost due to the increase in price.
       In this regard, we would like to inform you that the available sms will be deducted from your panel as per the new price in the industry. This will 
be done by today (8th Nov 2012), 12 Midnight.

Please find the TRAI (Press Release No. 198/2012)
http://trai.gov.in/WriteReadData/WhatsNew/Documents/Press rel.%20tenth amendment_5NOV2012.pdf